Hot Dots Rebrand
Hot Dots rebrand BRIEF Hot Dots is an educational line of books and cards with an interactive pen that allows children to engage with content and learn with minimal adult guidance. The decades old brand was a top seller at Educational Insights and was well overdue for a refresh of the look. I spearheaded competitive […]
Vox Machina Social Campaign
The Legend of Vox Machina season 2 BRIEF Our team was invited to pitch on strategy, content and design for Good Omens Season 2 for Amazon Prime Video. Below is a shortened version of our pitch as well as some of the content from the campaign, which achieved number one social campaign for Amazon Prime. […]
Protected: Strange World Social Campaign
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Good Omens Social Campaign
Good Omens Season 2 BRIEF Our team was invited to pitch on strategy, content and design for Good Omens Season 2 for Amazon Prime Video. Below is a shortened version of our pitch as well as some of the content from the campaign, which achieved number one social campaign for Amazon Prime. MY ROLE Lead […]
Protected: Thor Love and Thunder Campaign
There is no excerpt because this is a protected post.
Schleich
Schleich Social Campaign BRIEF With Schleich, the whole world is in your hands. Schleich is a brand that believes telling stories is far more than just daydreaming. I was tasked with developing a year long social media campaign of over 30 assets that would set the company posts apart from UGC, but still have the […]
Bolt Buddies
Bolt Buddies BRIEF Bolt Buddies is a new line from Design & Drill that introduces kids to STEM play by using a real, working drill to build a toy set. We wanted to show the imaginative element as well as the eco-friendly packaging that becomes part of the play set when turned inside out! MY […]
Lululemon Campaign
Lululemon Give More Campaign BRIEF After a public relations issue, Lululemon needed to elevate the perception of its brand once again and regain the trust of its loyal customers. I wanted to develop a concept that would elevate the brand perception in key demographics. This campaign was concept only, not commissioned by the company. MY […]
Puzzle Week Kanoodle Campaign
Kanoodle Digital campaign BRIEF The goal was to create an integrated campaign to promote the full line of Kanoodle puzzles for National Puzzle Week. Kanoodle is a very popular handheld puzzle, but we wanted to promote the full line and tell the story of how you can ladder up your skills with different levels of […]
Beachwood Essentials
Beachwood Essentials Immerse yourself in nature. BRIEF I was tasked to handle the design and branding for the product launch for this essential oil line, as well as develop copy, write and art direct video, and create a look and feel for digital and print collateral. MY ROLE Logo Design/Branding Copywriting: tagline and video Storyboard […]