The Legend of Vox Machina season 2
BRIEF
Our team was invited to pitch on strategy, content and design for Good Omens Season 2 for Amazon Prime Video. Below is a shortened version of our pitch as well as some of the content from the campaign, which achieved number one social campaign for Amazon Prime.
MY ROLE
- Lead multi-team brainstorms
- Art Direct pitch deck
- Participate in client-facing pitch
- Art direct all assets
- Hands on design work
CLIENT
AGENCY
Cynosure Creative Agency
PITCH (condensed - strategy removed)
COUNTDOWNS and SEASON 1 RECAP
Countdown videos
CHARACTER INTRODUCTIONS
This is a series of cinemegraph style animations to introduce the voice actor talent for the main characters
HOW IT STARTED vs HOW IT'S GOING
We created fun character montages to show their development through the season.
ELEVATED VIDEO QUOTE CARDS
We elevated the typography and style for select scenes to make them more engaging on social.
Elevated Video Quote Cards
OMINOUS SILHOUETTES
We created a series of cinemegraph style animations to hint at the new monsters in the season.
BOSS BATTLES
There are several epic battles with monsters in season 2. To appeal to the fan base, we created supercuts of boss battles and added graphics reminiscent of video games to emphasize the heroes as they defeat the monsters.
Boss Batles
CLUSTER F*CK MOMENTS
Our witty heroes always come out on top, but not without quite a bit of humorous cluster f*ck moments. This series highlighted all the “ClusterVox” moments from each set of 3 episodes as they released for streaming.
ClusterVox Moments
VARIOUS STILLS
This section contains a variety of stills created for different aspects of the campaign.
STATIC QUOTE CARDS
We created stylized quotes from key moments of the season.
BROKEN WEAPONS
To tease the upcoming season, we created a series of stills with our heroes’ weapons broken, announcing the date of the new seaon.
