Mr & Mrs Smith Social Campaign
MR & MRS SMITH SEASON 1 SOCIAL CAMPAGIN BRIEF Our team at Cynosure Creative Agency won the pitch to build a social campaign including strategy, content and design for Mr. & Mrs. Smith for Prime Video. I brainstorms concepts with the team, built out the look and feel for this campaign and oversaw every asset […]
XBox Fallout Campaign
XBOX / FALLOUT CAMPAIGN BRIEF Our Amazon Brand Innovation Lab team was invited to pitch on a co-branded campaign for XBox and Fallout. The goal was to raise awareness for Xbox by extending their “This is an Xbox” campaign while tying the brand to the Prime Video IP. We combed through the campaign assets and […]
Hot Dots Rebrand
Hot Dots rebrand BRIEF Hot Dots is an educational line of books and cards with an interactive pen that allows children to engage with content and learn with minimal adult guidance. The decades old brand was a top seller at Educational Insights and was well overdue for a refresh of the look. I spearheaded competitive […]
Protected: Vox Machina Social Campaign
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Protected: Strange World Social Campaign
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Protected: Good Omens Social Campaign
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Protected: Thor Love and Thunder Campaign
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Bolt Buddies
Bolt Buddies BRIEF Bolt Buddies is a new line from Design & Drill that introduces kids to STEM play by using a real, working drill to build a toy set. The innovative packaging has a reversible dieline that turns the box into part of the play! MY ROLE Design Manager – Packaging Storyboard & Script […]
Puzzle Week Kanoodle Campaign
Kanoodle Digital campaign BRIEF The goal was to create an integrated campaign to promote the full line of Kanoodle puzzles for National Puzzle Week. Kanoodle is a very popular handheld puzzle, but we wanted to promote the full line and tell the story of how you can ladder up your skills with different levels of […]
PaperCraft
Papercraft BRIEF I was tasked with branding a new line of paper dolls for Educational Insights. I created the logo and line look as well as art directed the illustration and lifestyle photoshoot. To help launch the new product line, I created animated ads to show how to use the product. I also created landing […]